What You Will Do
Discover the best of Seoul in just one day with this small-group tour, designed for travelers who want to visit the city's most iconic landmarks efficiently and affordably. Start your journey at Jogyesa Temple, a serene Buddhist site, before stepping into history at Gyeongbokgung Palace and learning about Korean heritage at the National Folk Museum. Pass by the Blue House, explore the charming streets of Insadong, and admire the beauty of Changdeokgung Palace, a UNESCO-listed gem. End your adventure at the lively Namdaemun Market, where you can shop and sample delicious street food.
Enjoy the benefits of a small-group experience—more interaction with your guide, faster access to sites, and a relaxed, friendly atmosphere. Unlike large bus tours, this intimate setting ensures less waiting, more exploring, and a great value for your money. If you want to experience Seoul’s highlights without the hassle, this tour is the perfect choice. Book now and make the most of your time in the city!
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Itinerary
Meeting Point
Hongik University Station Exit 3 by 08:30
1
Gwanghwamun Square
Pass by the famous Landmarks (City hall, Cheonggyecheon Stream and Gwanghwamun Square)
2
Jogyesa Temple
30 minutes
As the main temple as well as the district head temple of the Jogye order in Seoul, Jogyesa Temple is the center of Korean Buddhism. The temple was built in the late 14th century during the Goryeo period but was completely destroyed in a fire. It was rebuilt under the name of Gakwangsa Temple in 1910 with the effort of many respectful monks, namely Han Yong-un and Lee Hee-gwang. The temple was given a role as the head temple of Korea’s Buddhism and renamed to Tegosa Temple in 1936. In 1954, a purification drive took place to eliminate Japanese influence and revive traditional Buddhism, which established the present day Jogyesa Temple as a result.
3
Gyeongbokgung Palace
1 hour
Gyeongbokgung Palace was built in 1395 as the official palace of the Joseon dynasty by Yi Seong-gye, the future King Taejo and founder of the new regime. Gyeongbokgung Palace is commonly referred to as the Northern Palace because of its location to the north, comparied to Changdeokgung Palace in the east and Gyeonghuigung Palace in the west. Gyeongbokgung Palace is arguably the most beautiful and is the largest of all five palaces. Many Joseon kings were crowned here. The premises were once destroyed by fire during the Imjin War (1592-1598). However, all of the palace buildings were later restored under the leadership of Heungseondaewongun during the reign of King Gojong.
On Tuesdays, the Gyeongbokgung Palace is closed, so you will go to Changdeokgung(including secret garden) instead.
4
National Folk Museum of Korea
30 minutes
Located inside Gyeongbokgung Palace, the National Folk Museum of Korea presents historical artifacts that were used in the daily lives of Korean people in the past. Through the displays, visitors can learn about the domestic and agricultural lifestyles, as well as Korea’s cultural beliefs.
The National Folk Museum of Korea has three permanent exhibitions and two special exhibitions as well as a library, souvenir shop, and other subsidiary facilities.
5
The Blue House
The signature markings of the Presidential Residence of Cheong Wa Dae are its blue tiles on the Main Office; it is the first thing to catch one's attention upon viewing the premises. Approximately 150 thousand tiles compose the roof of the Main Office. Each tile was baked individually to make them strong enough to last for hundreds of years. The blue tiles and the smoothly curving roofline blend beautifully with Bugaksan Mountain in the backdrop.
6
Cheongha Korea Ginseng Museum
20 minutes
Korean Special Products Shopping (Amethyst or Redpine or Ginseng Center)
7
Insadong
1 hour 30 minutes
Insadong is a popular tourist destination for visitors from all around the world, thanks to its numerous art galleries, restaurants serving Korean table d’hote, traditional teahouses, and street vendors lining the streets. Its most recognizable feature is the use of Hangeul (Korean script) in storefronts, which allows the visitors to really see just what makes this place so special. Unlike the nearby Ikseon-dong Hanok Street, Insadong Cultural Street has larger streets with wider stores, so it is much easier to traverse. On evenings and weekends, one can find buskers performing on the side of the road.
8
Changdeokgung Palace
1 hour
This walking tour takes visitors around Changdeokgung (Changdeok Palace), the second grand palace of the Joseon Dynasty, built in 1405 by King Taejong (the 3rd king of the Joseon Dynasty). In 1592, the main palace, Gyeongbokgung, was completely destroyed by fire during the Japanese Invasion of Korea and Changdeokgung became the home of the Joseon court for 270 years. Changdeokgung was added to the UNESCO World Heritage List as being an outstanding example of Far Eastern palace architecture and garden design, exceptional for the way in which the buildings are integrated into and harmonized with the landscape.
On Mondays, Changdeokgung Palace is closed, so we will visit Bukchon Hanok Village instead.
9
Namdaemun Market
30 minutes
Opened in 1964, Namdaemun Market is the largest traditional market in Korea with shops selling various goods. All products are sold at affordable prices and the stores in this area also function as wholesale markets.
Most of the goods are made directly by the storeowners. Namdaemun Market is even open overnight, from 23:00 to 04:00, and is crowded with retailers from all over the country. When day breaks, the site of busy shoppers bustling around the market creates a unique scene that attracts tourists worldwide. Namdaemun Market sells a variety of clothes, glasses, kitchenware, toys, mountain gear, fishing equipment, stationery, fine arts, accessories, hats, carpets, flowers, ginseng, and imported goods.
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